Terms like 4/4 , 4/1, 4/0 etc. are a sort of printing industry shorthand to express how many ink colors are applied to each side of a printed piece. 4/4 is pronounced “four over four” and means there are four ink colors applied to the front of the piece and fo...

Paper Types – A word or two about text and cover. There are so many paper types that a person could go crazy trying to figure out what they all are and why they exist. There are hundreds of years of tradition involved with paper, and it might take a historian to clarify all the differen...

Products make the world go round, and one of the major things that can help make a fantastic product into a bonafide success, and really boost a brand, is the packaging: get it wrong and the effects could be detrimental. After all, first impressions are everything these days. But never fear, ...

Bags, as the name suggests, are bags that are used to hold items and are easy to carry. Its carrying function determines its material and form, and can be roughly divided into portable paper bags, plastic bags, cloth bags, small baskets and small baskets of wide sense according to the materials used...